Articles & News About ISP's And The Internet

Kaesu, Inc. Launches CoolerAds.com Online Classified and Display Ad Platform for the Newspaper Industry

Budd Lake, NJ (PRWEB) August 20, 2007 -- Kaesu, Inc. announces the launch of its national classified, display ad and local search platform for the newspaper industry. The Mid-Atlantic Community Newspaper Association (MACPA), the Free Community Papers of New England (FCPNE) and the Independent Free Papers of America (IFPA) have signed on to participate in rolling out Kaesu's www.coolerads.com solutions to their over 500 member publications.

Kaesu's technology solutions and www.CoolerAds.com site, support online classifieds, display advertising, news, events and a full suite of advertising tools for small businesses to manage products, coupons and much more.

"We believe this is the best strategy for our association and our member publications," said Alyse Mitten, executive director of MACPA. "We are excited about the potential to help our members succeed online while continuing to provide the best local content and services to consumers and business owners. The current and future vision for www.CoolerAds.com as a national classified and local search platform will undoubtedly position the community paper industry as a leader in combining online and print."

"Working with these terrific associations, we plan to help publishers across the country succeed online by providing services to consumers and local advertisers." said Kaesu cofounder Joe Nicastro, a newspaper and Internet veteran. "The platform is affordable for smaller publishers, yet powerful and robust enough for larger publications and publishing groups."

The system provides a completely integrated and self provisioned suite of advertising tools for small businesses. "With our affordable advertising toolkit packages, businesses can effectively and economically promote themselves locally, regionally and nationally," said Nicastro. "Now publishers have a turnkey online advertising solution they can offer to every local business, with minimal overhead and significant revenue potential."

"One feature of the platform, is the ability for visitors to place classified ads online and in print, in multiple newspapers, with one buy. With the market for print and online classifieds easily surpassing $20 billion annually, we have the opportunity to build a strong business helping publishers retain and grow their portion of the local ad market," Nicastro added.

Kaesu has also integrated its patent pending display ad archiving and distribution technology into the CoolerAds platform. "With our online display ad archiving system, publishers can provide tremendous additional exposure for local advertisers on the Internet, while generating additional revenue and profit immediately for their papers," Nicastro stated. "We are the only company offering this unique technology solution and it has helped us attain traffic growth rates of over 30% month to month."

By integrating classified and display ads, along with online advertising tools for small businesses, Kaesu has created robust local community sites, rich with relevant content that both consumers and business owners can benefit from.

Kaesu is currently pursuing opportunities with strategic partners to expand its CoolerAds.com platform.

About Kaesu

Kaesu, Inc. is an Internet technology company focused on building scalable, classified, display ad and local search platforms for community newspapers and their advertisers, under its CoolerAds brand at www.coolerads.com and cobranded newspaper sites. The company is the first to offer a completely integrated classified, display and online advertising solution suite to newspapers and their local advertisers. The integration of these features helps publishers provide both print and online advertising opportunities to consumers and business owners in their markets, creating new revenue streams. www.kaesu.com

About MACPA

The Mid-Atlantic Community Papers Association is an association of community papers and shoppers delivered free in the states of Pennsylvania, Ohio, New York, New Jersey, Delaware, Maryland, West Virginia, Virginia & Washington, D.C. The Mid-Atlantic Classified Display Network (MACnet) reaches 4.3 million households each week. Since its inception in 1955 as the Pennsylvania Association of Advertising Publishers, MACPA has been a major component in providing members with the latest technology and marketing strategies in the industry. It also provides its members with the means to promote the free community newspaper and shopper industry to businesses, industries and entrepreneurs. www.macpa.net

About FCPNE

Free Community Papers of New England (FCPNE) was established in 1955 to facilitate the exchange of ideas between its member publications and their employees in the New England region (Maine, New Hampshire, Vermont, Massachusetts, Connecticut and Rhode Island). FCPNE Membership includes free papers with a circulation of 1.9 Million homes throughout New England. www.fcpne.com

About IFPA

Independent Free Papers of America member publications have free distribution, independent ownership, and broad local interest, and are audited by Circulation Verification Council (CVC). Consumers in more than 17 million households in thousands of towns across the United States and Canada eagerly await their free community paper printed and distributed by IFPA members. www.ifpa.com

Media Contacts:

Joe McQuaid

Kaesu, Inc.

(407) 593 2243

joem(at)kaesu.com

###

Other Article Sites

findabook.com  moneycd.info  a-mortgage.info   about-lemon-laws.info  aboutstudentloans.info
all-about-publishing.info  auctions-articles.info  bestcollege-university.com  bestispconnection.com
biblefolder.com  blogger-website.com  books-used.info  brokers-guide.info  buywindows.info  cable-dsl.info
career-miner.com  carpel-tunnel.info  cashinaflash.info  cashloanreviews.info  casinobell.com  chat-house.info
clearmycredit.info  collegeloantips.info  crones.info  depression-articles.info   dirnic.net  dishguides.info
divers-below.com  expodog.info   financewizz.com  fire-insurance.info  getgood.info  handleit.net   it-idea.info
health-supplies.info  hosting-right.com  insidealert.com  insurance-facts.info  jobs-employment.info
justgood.info  lookgold.net   lowcost-travel.info  money-source.info  myhostzone.info  numisblog.com
peoplesearchfinder.info  pr-articles.info  realeas.com   refinancing-guides.info  spyware-remove.info
telelot.info  the-law.info   toppaid.info  travel-deals.info  travelcorrect.com  wedding-guide-site.com
your-blog.info  your-credit.info

Web Hosting Design: How To Profit From Free Or Paid Web Hosting Site
There are many ways that websites can use tools to profit from free or paid web hosting sites The optimal way to profit from free or paid web hosting is to buy a hosting script, or purchase a professional design from a company that specializes in web hosting and design a site that is going to attract visitors and ad revenue

Broadband and Web Hosting Service Provider, XMission, Converts to Total Renewable Energy
XMission, Utah?s largest independent broadband and web hosting service provider, is proud to announce it is completely operating on renewable energy.

Real -Time, On Demand Website Statistics Solution for Web Hosts, ISP's and Dedicated Servers
SurfStats Software today announced new versions of SurfStatsLive Reporting Server software. SurfStatsLive's plug-and-forget approach makes it an ideal Website Analytics and Statistics Solution for Web Hosts, ISP's and dedicated servers.

Web Hosting Providers - Find A Newbie Friendly Web Site Host
If you're about to set up your first web site and are completely new to running a web site, a dependable web hosting plan with stellar customer service is an absolute must. You'll want to choose a web hosting provider that can be of assistance from the moment you choose one of their web hosting plans.

Website-Hosting-Offers.com Launches to Compare Leading Web Hosting Providers for Small Businesses
Website-Hosting-Offers.com announces the launch of a website featuring a select group of top web hosting providers, including reviews and side by side comparisons of all web hosting plans from these providers. Web hosting providers reviewed include Yahoo Web Hosting, 1&1 Web Hosting, iPowerWeb Hosting, and more. Site visitors can get informative web hosting reviews and articles that cater to everyone from beginning website builders to more experienced small business owners upgrading to a new web hosting plan.

New Review Website for Web Hosting Services Web-Hosting-Info.com Launched
Known for websites such as FaxCompare.com, PBXCompare.com and Email-Marketing-Options.com, Zilker Ventures launches its newest comparison and review website for web hosting services, Web-Hosting-Info.com.

Reseller Web Hosting: The Perfect Way To Start A Web Hosting Business
Hosting web sites on the internet can be a lucrative business venture. However trying to setup a web hosting company from scratch can be quite a bit of work and also quite a bit of money.

DSL Internet Service Providers (ISP)
If you are just going to opt for one of those free broadband schemes then be warned. Most of such schemes are either fraudsters or you will have to settle for disturbing advertisements, low bandwidth, and unreliable connection or in extreme cases you may also be asked to give out very personal information like your credit card numbers etc. And why would you do all this when you can simply get a very good deal from the many leading DSL service providers at a low cost and avail their special discounts and cheap deals.

Cheap Internet Hosting, Business Web Hosting - Choosing The Right Web Host Package
With literally hundreds of web hosting providers competing for your business, it may be confusing to find the one that's right for your web site. A few key considerations can help you narrow down your choices to the most affordable and best options to meet your personal, professional or business web page needs.

Web Hosting Service – What you Need to Know to Change Web Hosting Providers
When service at your web hosting company is lacking, or your web site grows in traffic so much that you outgrow your current account, you may find yourself needing to change hosting providers. It can be scary to think about everything you need to do.

Choosing a Web Hosting Provider from 40 Million Other Web Hosts - Pt1
Discover how to go about choosing a web hosting provider in ways that 99.5% of the advice on the Internet never mention.

Web Design and Hosting - Free Web Hosting Perks That Will Perk Up Your Web Site
If you've got or are considering a web hosting account with PHP and mySQL support, you'll find a wealth of free programs and scripts to take advantage of their powerful combined capabilities.Web hosting providers, from free to pricey, have always included some free pre-installed scripts to their customers in the way of guest books, counters and calendars.

Good Web Hosting: Host Your Business Online
The first step toward participating in electronic commerce would be to design a professional, user-friendly website for your business. It can be a challenging, yet manageable task to create a website that accurately describes your services. Research web hosting services until you find one that is suitable to your needs. Selecting a good web hosting company and plan is crucial to the success of your entree into electronic commerce.

Cheap Internet Hosting - Get The Most For Your Money With a Cheap Web Hosting Package
With so many web hosting companies competing for your web hosting dollar, the companies have had to stretch their imagination to come up with ways to convince you that their company is giving you the most for your money, and consequently, the most affordable web hosting package for you. The most typical way they've done this is to throw in a bunch of bells and whistles to create full 'packages' so that you get everything you need - and a lot you don't - for one low, affordable price.