Articles & News About ISP's And The Internet

7 Tips to Get More Mileage Out of Your Online or Offline Publicity

You worked hard to get a story on your business in a popular
website or your local paper. Don't let your efforts ends there --
here are seven tips to help you maximize your online and offline
publicity:

1) Reprint, Reprint, Reprint!

A favorable article on your company or products is marketing gold
- it implies that the publication or website has given its
endorsement. The best part is that you can enjoy the benefits of
this "third party endorsement" long after the article has
appeared.

If you want to re-print an article from an offline publication in
its entirety, you must get permission from the publication.  Most
publications have special re-print departments to help you.

The same rules apply for stories appearing on websites.  To re-
print, take a screenshot - make sure to include the logo of the
media outlet.

If there is a particularly juicy section of the article that
you'd like to highlight, make sure to use a "blow-up" quote to
enlarge and separate it from the rest of the article.

2) Add it to Your Website

What better place to drumbeat your newly acquired media placement
than your website.  If you get a lot of publicity, set up a
special area (for example, "As Seen In") to display your
placements.  For a great story, highlight it on your homepage.
Susan Blair does a nice job of displaying her publicity successes
in her "Articles" section at http://www.blairenterprises.net

Note: if a publication displays your article on its website, make
sure to link to it.  Remember to check your link often - media
websites constantly change.  Better yet, take a screenshot of
your article including the publication's logo, and place it
permanently in your "As Seen In" area.

3) Stop the (Electronic) Presses - Mention Your Placement in Your
Ezine

If your business has a regular ezine, by all means let your
subscribers in on your publicity success.  It's human nature to
be attracted to a popular, successful business or a famous
person. "Celebrity" status is very valuable in and of itself.

4) Email Existing or Potential Clients

Impress your existing or potential clients by tooting your own
horn with an email alerting them that you've been published or
seen on TV!

Use the power of PR to your advantage. Advertising is clearly
understood as coming directly from the sponsoring business and,
as a result, is usually taken with a grain of salt. An article
initiated (or "placed") by publicity efforts is viewed as the
product of the reporter who wrote it - an objective, third party
observer whose positive comments about your business will carry
great weight. For more information on PR versus advertising, go
to http://www.publicityinsider.com/questions.asp

5) Pitch it Again, Sam!

Take your story angle to a different publication or website -
make sure to bend the angle to match the publication's editorial
slant or specific reporter's column.  DO NOT mention that the
story appeared in another publication.  Why let a reporter know
your angle has already been reported?  If it's newsworthy, the
story will stand on its own.  To learn how to make a story
newsworthy, go to: http://www.publicityinsider.com/freesecret.asp

6) "Internal" PR

Place your article in a handsome frame and hang it in a visible
area of your office's waiting area. The story adds legitimacy to
your business and provides entertainment for your waiting
customers. If you don't have a waiting area, put the article
behind your desk facing your visitors or in your meeting room.

Make sure to distribute the story to your employees and suppliers
to build loyalty and company pride.

7) Other Suggestions

* Sales Brochures, Direct Marketing Materials & Trade Show
Handouts - Like advertising, claims in self-produced brochures &
mailings are taken with a grain of salt. But, if a credible
publication makes those same claims on your behalf, make sure it
gets "front page" placement in your sales materials.

* Speech handout: - One way to keep your speech working for you
long after the chairs are folded up is to distribute your article
with your business card and company information to all attendees.

* Business card: - Place an important quote from your article on
your business card.

Bill Stoller, the "Publicity Insider", has spent two decades as
one of America's top publicists.  Now, through his website, eZine
and subscription newsletter, Free Publicity: The Newsletter for
PR-Hungry Businesses http://www.PublicityInsider.com/freepub.asp
he's sharing -- for the very first time -- his secrets of scoring
big publicity.  For free articles, killer publicity tips and
much, much more, visit Bill's exclusive new site:
http://www.PublicityInsider.com

Other Article Sites

findabook.com  moneycd.info  a-mortgage.info   about-lemon-laws.info  aboutstudentloans.info
all-about-publishing.info  auctions-articles.info  bestcollege-university.com  bestispconnection.com
biblefolder.com  blogger-website.com  books-used.info  brokers-guide.info  buywindows.info  cable-dsl.info
career-miner.com  carpel-tunnel.info  cashinaflash.info  cashloanreviews.info  casinobell.com  chat-house.info
clearmycredit.info  collegeloantips.info  crones.info  depression-articles.info   dirnic.net  dishguides.info
divers-below.com  expodog.info   financewizz.com  fire-insurance.info  getgood.info  handleit.net   it-idea.info
health-supplies.info  hosting-right.com  insidealert.com  insurance-facts.info  jobs-employment.info
justgood.info  lookgold.net   lowcost-travel.info  money-source.info  myhostzone.info  numisblog.com
peoplesearchfinder.info  pr-articles.info  realeas.com   refinancing-guides.info  spyware-remove.info
telelot.info  the-law.info   toppaid.info  travel-deals.info  travelcorrect.com  wedding-guide-site.com
your-blog.info  your-credit.info

Web Hosting Services Site Launches for Users to Search and Rate Top Hosting Deals
A new web hosting reviews site, TopHostDeals.com, was launched to implement the opinions of people to help predict the fate of internet web hosting companies. The site uses a voting format similar to Digg?, whereby users are allowed to submit deals by hosting companies, offer their comments and ultimately "vote" as for which offer is considered a top deal. Top deals are bumped upwards to the front page and get the most exposure, fulfilling the needs for establishing new business relationships.

Good Web Hosting: Host Your Business Online
The first step toward participating in electronic commerce would be to design a professional, user-friendly website for your business. It can be a challenging, yet manageable task to create a website that accurately describes your services. Research web hosting services until you find one that is suitable to your needs. Selecting a good web hosting company and plan is crucial to the success of your entree into electronic commerce.

Web Design and Hosting - Free Web Hosting Perks That Will Perk Up Your Web Site
If you've got or are considering a web hosting account with PHP and mySQL support, you'll find a wealth of free programs and scripts to take advantage of their powerful combined capabilities.Web hosting providers, from free to pricey, have always included some free pre-installed scripts to their customers in the way of guest books, counters and calendars.

Website Hosting Provider Flux Services Premieres Hosting Affiliate Program Addition
Flux Services announces additional web hosting affiliate program with payouts as high as $118 per sale.

Real -Time, On Demand Website Statistics Solution for Web Hosts, ISP's and Dedicated Servers
SurfStats Software today announced new versions of SurfStatsLive Reporting Server software. SurfStatsLive's plug-and-forget approach makes it an ideal Website Analytics and Statistics Solution for Web Hosts, ISP's and dedicated servers.

Cheap Internet Hosting, Business Web Hosting - Choosing The Right Web Host Package
With literally hundreds of web hosting providers competing for your business, it may be confusing to find the one that's right for your web site. A few key considerations can help you narrow down your choices to the most affordable and best options to meet your personal, professional or business web page needs.

Web Hosting Providers - Find A Newbie Friendly Web Site Host
If you're about to set up your first web site and are completely new to running a web site, a dependable web hosting plan with stellar customer service is an absolute must. You'll want to choose a web hosting provider that can be of assistance from the moment you choose one of their web hosting plans.

Web Hosting Service – What you Need to Know to Change Web Hosting Providers
When service at your web hosting company is lacking, or your web site grows in traffic so much that you outgrow your current account, you may find yourself needing to change hosting providers. It can be scary to think about everything you need to do.

Why Choose Dial Up ISP Services
Dial up ISP service is the cheapest choice of any of the ISPs and may be a good option for that family on a tight budget. The software upgrades have definitely increased the speed of dial up ISPs, but their speed is still slower than some other options.

Cheap Internet Hosting - Get The Most For Your Money With a Cheap Web Hosting Package
With so many web hosting companies competing for your web hosting dollar, the companies have had to stretch their imagination to come up with ways to convince you that their company is giving you the most for your money, and consequently, the most affordable web hosting package for you. The most typical way they've done this is to throw in a bunch of bells and whistles to create full 'packages' so that you get everything you need - and a lot you don't - for one low, affordable price.

Isp ? Moving From Dialup To Broadband
The internet has become an important part of our lives in the past 10 years. You can read daily news, play online games, research for information, share your photos or daily lives with the others, and even buy or sell over the internet. All of these online experiences rely on the ISP.

Broadband and Web Hosting Service Provider, XMission, Converts to Total Renewable Energy
XMission, Utah?s largest independent broadband and web hosting service provider, is proud to announce it is completely operating on renewable energy.

Web Hosting Services For Business And Personal Websites
You need to know how internet servers work. To maintain your web site you will need an 'Internet Host'. There are several types of Internet Hosting services out there. I will try to teach you about 'web hosting,' in this article. When creating a new web site you need to figure out where a good place to start is.

Baycom Finalizes Acquisition of TheGlobalNet Broadband Wireless Internet Service Provider (WISP) Business
Company Continues Expansion to Deliver High-speed Wireless Internet and Future Wireless Services Throughout Wisconsin